About Us
Diaries of India – The Soul of Our Craft
Diaries of India, by Truly Tribal, is a heartfelt initiative that brings India’s rich artistic heritage into everyday life through beautifully handcrafted diaries. Every diary in this collection is more than just stationery—it is a piece of India’s cultural identity, thoughtfully transformed into a functional, meaningful companion for writing, planning, sketching, or gifting.
With each design inspired by India’s timeless art forms and crafted by skilled artisans and women-led groups, Diaries of India stands at the intersection of tradition, creativity, and empowerment.
Our Story
Diaries of India was born from a simple belief:
Indian art should not remain confined to galleries or history books—it should be part of our daily lives.
Truly Tribal envisioned a collection that blends India’s visual storytelling traditions with modern aesthetics, creating diaries that celebrate both craftsmanship and purpose. From intricate miniature paintings to folk patterns rooted in rural communities, each diary honours the legacy of the region it represents.
What began as a craft-driven experiment has now grown into a vibrant collection cherished by art enthusiasts, conscious consumers, collectors, and corporate gifting partners across India.
The Hands Behind Everything We Create
Behind the Diaries of India is a dedicated Self-Help Group (SHG) of women artisans from Rajasthan. These women pour skill, patience, and pride into each diary—binding, stitching, pasting, and finishing them with exceptional precision.
For these artisans, the work is more than craft—it is empowerment.
It enables financial independence, strengthens community bonds, and helps preserve traditional skills passed from one generation to the next.
When you pick up a Diary of India, you hold not just a product, but the story, strength, and artistry of these remarkable women.
Our Diverse Range of Diaries
To make heritage accessible to everyone, we offer a wide variety of diary categories—each crafted with a distinct purpose and aesthetic.
1. Diaries Inspired by Paintings of India
Each diary in this category is an artistic tribute to regional styles and visual traditions, turning daily journaling into a culturally immersive experience.
2. Fabric Diaries
For those who love the texture, warmth, and richness of Indian textiles, we offer:
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Khambadiya Diaries
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Banarasi Diaries
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Cotton Diaries
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Jute Diaries
These fabric-covered diaries bring softness, elegance, and cultural vibrancy to your everyday routine.
3. Leather Diaries
Handcrafted with care, our leather editions offer a timeless, rustic charm for users who appreciate durability and classic design.
4. Customised Diaries
Designed especially for brands, corporates, and special occasions, our customised diaries bring together Indian art, creative storytelling, and personalised aesthetics.
We conceptualise, design, and craft diaries that reflect a brand’s identity—printed on premium handmade paper and created with unmatched detailing.
Sustainability at the Core​​
Every diary is produced using eco-friendly practices, premium handmade or recycled paper, and responsibly sourced materials.
Our focus on sustainability supports both the environment and artisan livelihoods—ensuring that every purchase creates a positive impact.
Why Diaries of India?
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Rooted in Indian heritage
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Crafted by skilled women artisans
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Sustainable & handmade
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Functional yet artistic
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Perfect for personal use, gifting, and corporate needs
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Supports artisan communities & traditional crafts
Our Promise
At Diaries of India, we promise products that are authentic, beautiful, and thoughtfully crafted.
Our mission is to keep India’s artistic traditions alive by bringing them into the hands, homes, and workplaces of people who value meaning over mass production.
Through every diary, we hope to spark inspiration, preserve culture, and celebrate the incredible legacy of Indian craftsmanship.